The 2028 Olympic Games will be the ignition point for a new era in lacrosse. After 120 years, the game returns to the Olympic stage—faster, more visible and presented to a worldwide audience. ([LA 2028][1]) New players. New fans. New markets. New investment. New opportunities. The people building the game today aren't simply preparing for the Olympics. They're preparing for what happens AFTER the Olympics. LAXPLOSION-28 It’s coming